This is a blog repost, written by Lindsey Pollak July 18th, 2011 Thanks to Miss Manners, Emily Post and our grandmothers, we know to say please, treat others the way we’d like to be treated and write a note when we receive a gift. But for some reason, […]
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About two weeks ago Google released a beta version of Google+ Project, which was announced to be Facebook’s rival. Most people I’ve spoken to had the attitude of “yet another social network” or “Google is trying to take over the world” or “Google is trying to make […]
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On two unrelated instances this week, I had requests from reporters to provide guidance for people looking for a job, and how they should go about using social media, to at least get an interview. On the other hand, also this week, I’ve trained a local recruitment […]
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A guest blog post by Robert M. Caruso , Founder/CEO – Bundle Post – Single Dad,Friend,Geek. Robert tweets about PDX, Social Media, Marketing, Mobile, Tech. He loved gadgets, tech and social Media. Is there anything perfect in this world? Not so much. We know nothing is perfect within social media either, however […]
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I’m sure there are good reasons NOT to allow people in an organization to use social media in the work place. So far, I haven’t heard any. [good ones, I mean]. These are the most common comments I get from employers, when discussing Social Media in the […]
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A few days ago, Linkedin announced two significant milestones. One global, reaching 100 million members, and the other one, local, is 2 million members in Australia. I’ve heard people dismissing these numbers, in the social media space, especially when comparing to Facebook (over 600 Million members globally, […]
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Guest Blog post from Kent Lewis, President of Anvil Media, Inc. I’ve worked at nine agencies in my career. In that time, I’ve provided marketing support for literally hundreds of clients of all sizes and shapes. Based on the relatively large sample size, I’ve noticed a distinct pattern: companies […]
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Generally speaking, I found many people will resist new things or change because: 1. They don’t understand them, or 2. They are ill-informed (“my girlfriend’s brother heard it is…”), or 3. They’ve thoroughly researched the subject, and realized it isn’t beneficial for their particular situation. Since I […]
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Since the first business anal(yst) came up with the TLA* ROI, marketers have tried to come up with matrix to prove their advertising work. There are statistics of Direct Mail, TVC and billboard eyeballs and views, and specific phone numbers, to measure the effectiveness of the call-to-action […]
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November 2008, Andrew Mason started Groupon in Chicago, the first group buying (later known as Social Coupons) convincing his former employer at the time, this is a great business idea. Mr Mason made such a great presentation, enough to raise $1M in seed money, to get going. […]
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