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Why are you making it hard to buy from you?

Why are you making it hard to buy from you?

Having an E-Commerce website, can boost your sales while you sleep. This is pretty simple concept, isn’t it? You give your website visitors the opportunity NOT to talk to you, and buy online. They are already ready to purchase, they have the money, they need your product, […]

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A Twist on the ‘Top Ten’ List: Social Media Tips for the CEO

A Twist on the ‘Top Ten’ List: Social Media Tips for the CEO

by Eve Mayer Orsburn | @LinkedInQueen Although the media and culture are toting social media almost to a point of ad nausea; as a CEO, I am constantly meeting with fellow executives who are still drifting around in a sort of mindless fog when it comes to […]

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Linkedin tools – Features or just gimmicks?

Linkedin tools – Features or just gimmicks?

In the past few months, I’ve seen many innovation and new features coming out of Linkedin, and I’m not sure what to make of it. Some features I can understand the use of , such as Resume Builder, Signal, the browser toolbars on Chrome, IE & Firefox, […]

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7 steps to effective website planning

7 steps to effective website planning

Quite often I hear people say to me “yeah, my website is good – LOOK AT IT!” . Yep, it may look great, but does it do the job it is designed to do? BTW – what do you need a website for? Does it have a […]

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Social Media at Board Room level

Social Media at Board Room level

Social media is widely regarded as a marketing activity, or at least an area which should be looked after by the CMO and marketing people within the organization. However IMHO, Social Media affects the entire business, and should be looked at Board Room and CEO level. Alan […]

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What are Social Coupons?

What are Social Coupons?

This is a guest post by Slade Sherman, Founder and CEO of MyZerr.com. Slade is a successful entrepreneur, with over 15 years experience in customer loyalty and rewards industry, who has recently launched MyZerr.com in Australia, combining his own experience and expertise into the social-sphere.   The […]

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What are Location based apps for?

What are Location based apps for?

Hotpot was released yesterday, a new location based application from Google. There are quite a few location based application available now, including Foursquare, Facebook Places, Gowalla, etc. Google has apparently had the need to improve their Google Places product, and get a little more “socially” involved. The question […]

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LinkedIn Tip #12 – 3 FREE ways to communicate

LinkedIn Tip #12 – 3 FREE ways to communicate

I don’t know what happened in the last couple of weeks, but I’ve been bombarded by invitation to join people’s networks on Linkedin, from people whom I’ve never met before, had no interaction with, and worst of all  – in their invitation message they gave me no […]

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What’s the deal with foursquare?

What’s the deal with foursquare?

Before you dismiss foursquare as just another social media application you couldn’t possibly get your head around, we thought we’d give you a run-down of what it’s all about so you can decide if it’s of any use to your business. What the heck is foursquare? Foursquare […]

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LinkedIn Tip #11 – Company Pages

LinkedIn Tip #11 – Company Pages

Today, LinkedIn is introducing a revolutionary update to their existing Company Profile feature. From a very early stage  LinkedIn has compiled massive amount of information about companies from their employees’ profiles on the site. Starting with basic stuff like number of employees in the company, locations , and […]

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