I had a dream! Like Martin Luther, I also had one. My dream wasn’t as big as Martin’s, it only involved me. And Harley Davidson, Softail Custom. Ever since I remember (it is well over 20 years), I wanted to ride a Harley. Wanted to own one. […]
Read moreHow to kill Customer Experience
Twitter Monitoring – is it good for business?
Last night, quite late (11pm, Australia time), I stumbled upon a tweet from @aussieBum (Australian swimwear and underwear company) we want to know what you think/want from/like/dislike about aB on the twitterverse? so spill. I was one of the ones to reply: @aussieBum Don’t appreciate your 3:1 […]
Read moreInterestingly enough, after my last post about the Apple Marketing strategy, I had experienced a great viral marketing campaign myself. Seth Godin frequently talks about talking to influencers, people who are in position to influence other people to buy or try a new product or service. I […]
Read moreCheap, Fast, and great quality – Can’t be done??
I used to think so. I also remember the signs at my mechanic, asking me to choose two – can’t have all three. Today, I was so blown away by my experience, I had to share it! (remember viral marketing from my last post?). Briefly – my […]
Read moreMy friend TJ McCue, collected some of the most useful tools to help sales and marketing professionals make the most of sales presentations. I’ve got nothing to add, so here it is: Computer slide presentations are one of the ways we sell in person. We create the […]
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