Having an E-Commerce website, can boost your sales while you sleep. This is pretty simple concept, isn’t it? You give your website visitors the opportunity NOT to talk to you, and buy online. They are already ready to purchase, they have the money, they need your product, […]
Read morePlanning 2010 before it starts…
Setting goals, New Year resolutions, promises, promises. yeah right! Most of us will re-join the gym, for 4 weeks (at the most), quit smoking (1 week), go on healthy diet ( could last… I don’t know… 2 weeks??) and make all sort of “commitments” which will be […]
Read moreHow to maximise your Linkedin profile (Tip #1)
For about 3 years I’ve been an active user of Linkedin, and an active advocate…. Last week I’ve decided (with the help of the newly appointed MD for Linkedin Australia – Clifford Rosenberg), to share my knowledge, and help other people improve their careers and business using […]
Read moreHow to kill Customer Experience
I had a dream! Like Martin Luther, I also had one. My dream wasn’t as big as Martin’s, it only involved me. And Harley Davidson, Softail Custom. Ever since I remember (it is well over 20 years), I wanted to ride a Harley. Wanted to own one. […]
Read moreTwitter Monitoring – is it good for business?
Last night, quite late (11pm, Australia time), I stumbled upon a tweet from @aussieBum (Australian swimwear and underwear company) we want to know what you think/want from/like/dislike about aB on the twitterverse? so spill. I was one of the ones to reply: @aussieBum Don’t appreciate your 3:1 […]
Read moreInterestingly enough, after my last post about the Apple Marketing strategy, I had experienced a great viral marketing campaign myself. Seth Godin frequently talks about talking to influencers, people who are in position to influence other people to buy or try a new product or service. I […]
Read moreBlowing your own horn – it is good for business?
Today I read yet another article by an SEO expert, about the importance of brand and networking (this is the actual title!). Let’s get something straight: PR don’t create brands. PR promote brands. Some Personal Brand examples: Richard Branson – after over 40 years of diligent and […]
Read moreIntroduction To Personal Marketing
Introduction To Personal Marketing View more presentations from Raz Chorev.
Read moreMarketing Vs integrity
Now that is an interesting topic, isn’t it? Let me give you a definition of marketing – getting the product/service out to market. Sounds simple, doesn’t it? What about bad products/services? The service providers, or product designers and manufacturers need to take their bad p/s (too close […]
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