Time and time again I see people show interest in Social Media, but can’t find the time to invest in it. Let me state it loud and clear – more than half of the word Network is WORK! It takes time, and resources. I’m OK with social […]
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28
Jul
2010
Creating a Social Media Strategy
Last night I attended a social media panel, With Jack Matthews, CEO, Fairfax Digital; Cliff Rosenberg, MD, LinkedIn Australia; and David Whittle, CEO, Mark, organized by the Australian – Israel Chamber of Commerce, and hosted by PriceWaterhouseCoopers. During the panel discussion, Mr. Matthews said – If you don’t […]
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06
Jul
2010
Why should you be LinkedIn?
A few weeks ago I’ve published my book – 8 Steps to LinkedIn Success, and the response was overwhelming! I took my LinkedIn knowledge and experience for granted, and didn’t realize how much this book was really needed… Since the book was published, I’ve was interviewed by […]
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14
Jun
2010
YAY – I’m an author!
I’ve been an advocate of Linkedin, and an avid user for over 3 years, when Linkedin had about 20 million users (now over 65M), and only about 200k Australians registered (now about 1.5M). I found tremendous value in Linkedin – reconnected with old friends and colleagues, and […]
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13
May
2010
What the hell is a Tweetup??
I’ve been “on” Twitter for a couple of years now. I’ve learned a lot, I “met” new people and had some online chats, I advertised my blog posts, events I organized and/or participated in, all from the comfort of my laptop and BlackBerry. Less than a year […]
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07
May
2010
Free Speech Vs. Personal Branding
This morning I read this article in Digital Media, which really intrigued me. The story was about an experienced columnist, Catherine Deveny, tweeting from a live event. Despite writing great articles for her publication (The Age) for a number of years, the publication has decided to terminate […]
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30
Apr
2010
Linkedin Tip #7 – “Follow” companies of interest
*** Since the day Linkedin launched Company Profiles, one of the most commonly requested features from their members has been to keep track of key developments at companies they like. Starting today, you can be in the loop on new developments, potential business opportunities or even job […]
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22
Apr
2010
Linkedin Tip #6 – Status Updates
Linkedin has gone a step further, and improved the Status Update feature they had for the last 2 years (Feb 08). Status update is used to inform your network about exciting things that happen in your professional life, sort of “news update” – new achievements, accomplishments, etc. […]
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