I’m sure there are good reasons NOT to allow people in an organization to use social media in the work place. So far, I haven’t heard any. [good ones, I mean]. These are the most common comments I get from employers, when discussing Social Media in the […]
Read morePosted in Social media | 12 Comments
What do we need social media for?
Posted in online presence, Social media | 25 Comments
Generally speaking, I found many people will resist new things or change because: 1. They don’t understand them, or 2. They are ill-informed (“my girlfriend’s brother heard it is…”), or 3. They’ve thoroughly researched the subject, and realized it isn’t beneficial for their particular situation. Since I […]
Read moreNever p*ss off a musician!
Posted in Customer Loyalty, Viral marketing | Comments Off on Never p*ss off a musician!
When creative people are your customers, it pays to take extra care, and not piss them off. Creative people can, and will, use their creativity to their advantage. Dave Carroll flew with United Airlines, which happened to break his guitar. It happened. It shouldn’t, but when humans […]
Read moreWhat the hell is a Tweetup??
Posted in networking, online presence, Social media, Twitter | 1 Comment
I’ve been “on” Twitter for a couple of years now. I’ve learned a lot, I “met” new people and had some online chats, I advertised my blog posts, events I organized and/or participated in, all from the comfort of my laptop and BlackBerry. Less than a year […]
Read moreFree Speech Vs. Personal Branding
Posted in online presence, Personal Branding, Social media | 7 Comments
This morning I read this article in Digital Media, which really intrigued me. The story was about an experienced columnist, Catherine Deveny, tweeting from a live event. Despite writing great articles for her publication (The Age) for a number of years, the publication has decided to terminate […]
Read moreCBA guide to building your business online
Posted in generating business., online presence | Comments Off on CBA guide to building your business online
Peter Switzer outlines the need and purpose of online tools to enhance your business. Although basic information, still very important.
Read moreLinkedin is my online CV! Yep. It can be. Linkedin allows you to post a cover letter, your education, and work experience. Obviously your name, profession and industry. As far as I’m concerned, this is where the similarities end. One of the biggest differences between Linkedin and […]
Read moreOnline presence – There is Life after Death…
Posted in online presence | 3 Comments
Image by Will Lion via Flickr What would happen to our online presence, after we pass away? I’ve been a big advocate of creating an effective online presence, to help you succeed in this world. Still am. Recently I came across a discussion – what would happen […]
Read moreWeb 2.0 effective activities for your business
Posted in building relationships, Customer Loyalty, generating business. | Comments Off on Web 2.0 effective activities for your business
Linda Bustos from Get Elastic had compiled a great list of activities to help boost business, and spend your marketing effort in effective ways. Read the full article here – this is just a summary: Wikipedia defines WEB 2.0 as “a second generation of services available on […]
Read moreIBM and social networking
Posted in networking, Social media | 1 Comment
I thought this IBM advertisement reflects a common misconception about social networking. The emphasis should be on net-WORKING, not just on the Social part, especially while you’re at work. you can play with your online “friends” on Facebook and MySpace at home, or on your lunch break. […]
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