{"id":1486,"date":"2011-10-07T11:28:22","date_gmt":"2011-10-07T01:28:22","guid":{"rendered":"http:\/\/www.razchorev.com\/?p=1486"},"modified":"2011-10-07T11:28:22","modified_gmt":"2011-10-07T01:28:22","slug":"linkedin-tip-15-company-status-updates","status":"publish","type":"post","link":"https:\/\/www.razchorev.com\/newme\/linkedin-tip-15-company-status-updates\/","title":{"rendered":"LinkedIn Tip #15 &#8211; Company Status updates"},"content":{"rendered":"<p>LinkedIn announced two major developments in marketing solutions that give brands powerful new ways to engage with LinkedIn members.<\/p>\n<p>1. Company Status Updates \u2013 providing companies the ability to share direct updates with their Company Page followers<\/p>\n<p>2. LinkedIn Certified Developer Program, connecting marketers and agencies with experienced developers who can develop custom social programs and applications leveraging the LinkedIn platform.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Company Status Updates<\/strong> allow administrators of Company Pages to share professionally relevant updates directly with their Company Page followers, including content such as company news, videos, jobs, industry articles, and more. Given that millions of professionals are turning to their networks to make critical business decisions, companies have an opportunity to use this vehicle to communicate and engage with their followers directly.<\/p>\n<p>I was so eager to try this new feature, I jumped straight into it. I was expecting a share box to just be available on the company page, or an option to share as a company, from my home page. I may have been ahead of myself a little&#8230;<\/p>\n<p>I found that this feature needs to be &#8220;activated&#8221; before I can use it. Given my above expectations, it was a bit annoying, but not difficult. This is how it&#8217;s done:<\/p>\n<p>* \u00a0Go to you company page. You&#8217;ll notice this message:<\/p>\n<p style=\"text-align: center;\"><a href=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.55.10-AM.png\"><br \/>\n<\/a><a href=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.47.28-AM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-1487\" title=\"Initial notification - directing you to turn this feature on\" src=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.47.28-AM-300x72.png\" alt=\"Initial notification - directing you to turn this feature on\" width=\"300\" height=\"72\" srcset=\"https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.47.28-AM-300x72.png 300w, https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.47.28-AM.png 659w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>* \u00a0Then, make sure you choose the second option, and add the people you want to be able to post updates on behalf of the company.<\/p>\n<p><a href=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-12.07.54-PM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-1488\" title=\"2. Designate users\" src=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-12.07.54-PM-300x36.png\" alt=\"2. Designate Authorised users\" width=\"300\" height=\"36\" srcset=\"https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-12.07.54-PM-300x36.png 300w, https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-12.07.54-PM.png 664w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>* \u00a0Post your first update:<\/p>\n<p><a href=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.54.38-AM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-1489\" title=\"3. First Company Update\" src=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.54.38-AM-300x114.png\" alt=\"3. First Company Update\" width=\"300\" height=\"114\" srcset=\"https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.54.38-AM-300x114.png 300w, https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.54.38-AM.png 661w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>* \u00a0People who follow the company can now see this update on their profile, comment and &#8220;like&#8221; it &#8211; real interaction!<\/p>\n<p>&nbsp;<\/p>\n<div><a href=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.55.10-AM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium wp-image-1491\" style=\"border-style: initial; border-color: initial;\" title=\"4. Interact with the company you're following\" src=\"http:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.55.10-AM-300x212.png\" alt=\"4. Interact with the company you're following\" width=\"300\" height=\"212\" srcset=\"https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.55.10-AM-300x212.png 300w, https:\/\/www.razchorev.com\/newme\/wp-content\/uploads\/2011\/10\/Screen-shot-2011-10-07-at-11.55.10-AM.png 672w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/div>\n<p>The <strong>LinkedIn Certified Developer Program<\/strong> is a best-in-class network of developers to help marketers, agencies and companies leverage the LinkedIn platform to drive engagement with their audiences. Launch partners &#8211; which include AKQA, Buddy Media, HootSuite Media, Inc. and Wildfire &#8211; have a range of social media marketing capabilities, including campaign management, social promotions, enhanced analytics, custom applications and more.<\/p>\n<p>Find out more about LinkedIn CDP on LinkedIn Developers website &#8211; <a title=\"Certified Developer Program\" href=\"https:\/\/developer.linkedin.com\/certified-developer-program .\" target=\"_blank\">https:\/\/developer.linkedin.com\/certified-developer-program .<\/a><\/p>\n<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - http:\/\/www.hupso.com\/share\/ --><a class=\"hupso_counters\" href=\"http:\/\/www.hupso.com\/share\/\"><img decoding=\"async\" src=\"https:\/\/static.hupso.com\/share\/buttons\/share-small.png\" border=\"0\" style=\"padding-top:2px; float:left;\" alt=\"Social Share Counters\"\/><\/a><script type=\"text\/javascript\">var hupso_services_c=new Array(\"twitter\",\"facebook_like\",\"facebook_send\",\"google\",\"linkedin\");var hupso_url_c=\"\";var hupso_title_c=\"LinkedIn Tip #15 - Company Status updates\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/counters.js\"><\/script><!-- Hupso Share Buttons --><\/div>","protected":false},"excerpt":{"rendered":"<p>LinkedIn announced two major developments in marketing solutions that give brands powerful new ways to engage with LinkedIn members. 1. Company Status Updates \u2013 providing companies the ability to share direct updates with their Company Page followers 2. LinkedIn Certified Developer Program, connecting marketers and agencies with [&hellip;]<\/p>\n<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - http:\/\/www.hupso.com\/share\/ --><a class=\"hupso_counters\" href=\"http:\/\/www.hupso.com\/share\/\"><img src=\"https:\/\/static.hupso.com\/share\/buttons\/share-small.png\" border=\"0\" style=\"padding-top:2px; float:left;\" alt=\"Social Share Counters\"\/><\/a><script type=\"text\/javascript\">var hupso_services_c=new Array(\"twitter\",\"facebook_like\",\"facebook_send\",\"google\",\"linkedin\");var hupso_url_c=\"\";var hupso_title_c=\"LinkedIn Tip #15 - Company Status updates\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/counters.js\"><\/script><!-- Hupso Share Buttons --><\/div>","protected":false},"author":1,"featured_media":1487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4,38],"tags":[92,184,293],"class_list":["post-1486","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linkedin","category-social-media","tag-company-profile","tag-linkedin-2","tag-status-updates"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/posts\/1486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/comments?post=1486"}],"version-history":[{"count":0,"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/posts\/1486\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/media\/1487"}],"wp:attachment":[{"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/media?parent=1486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/categories?post=1486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.razchorev.com\/newme\/wp-json\/wp\/v2\/tags?post=1486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}