Tag Archives: Marketing

Linkedin Tip #5 – 6 steps to successful Introductions

Just like an offline network, Linkedin allows people to make an introduction between two strangers in their connections database (translation for baby-boomers: Rolodex). And just like an offline network, there is a commonly acceptable behaviour, when being introduced, and making … Continue reading

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Posted in Social media, linkedIn, sales skills | Tagged , , | 2 Comments

FootLocker going viral!

A friend of mine forwarded a message he received from VP-CFO, Footlocker APAC. This is an interesting message, for a few reasons: Although it is direct, there is a high-level executive’s email signature at the bottom of the email. Why … Continue reading

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Posted in Viral marketing | Tagged , , , | Leave a comment

Apple's marketing secrets exposed!

Image via Wikipedia I’m reading now a small and easily portable book called World Wide Rave – David Meerman Scott. In his book, Meerman Scott talks about the power of internet as a tool to spread ideas quickly and effectively. … Continue reading

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Posted in Remarkability, sales skills | Tagged , , , , , , | 1 Comment